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Bronx Business: Jerome Pharmacy Merges With Rite Aid

After six years of doing business in Norwood, Jerome Pharmacy abruptly closed shop a few weeks ago.

Following its closure, a woman stood in front of the shuttered storefront on the corner of Jerome Avenue and Mosholu Parkway North, handing out fliers and telling customers that Jerome Pharmacy had merged with the Rite Aid pharmacy, halfway up the block, said local resident Henry Perry.

“It’s an inconvenience for me because I used the nickel copier there,” Perry said.

Huge signs welcoming Jerome Pharmacy customers are posted on the interior and exterior of Rite Aid. The managers there said Rite Aid, a national chain, bought out Jerome Pharmacy’s customers and supplies.

Attempts to contact Jerome Pharmacy’s owner, Prasad Venigalla, were unsuccessful.

Many Jerome Pharmacy customers have relocated to nearby Drug Rite Pharmacy, also on Jerome Avenue, said manager Juan Gonzalez. But, he added, the influx hadn’t meant a huge boost in business because the majority of Jerome Pharmacy’s customers obtain their prescriptions at Rite Aid. Gonzalez, said customers complained that Jerome Pharmacy lacked drugs and, many times, overpriced them.

The empty space of the former Jerome Pharmacy is now being rented by the owner. When asked about the closing, a real estate agent did not disclose any information about the pharmacy or why it suddenly shut down.

Perry said a luncheonette serving the “greatest coffee you ever tasted” once resided in the vacant corner space during the 1960s, when he first moved into the neighborhood with his wife. The luncheonette was eventually replaced by a shady pizza shop and then had several other incarnations before becoming Jerome Pharmacy in 2006.

Though one small business has closed, two others have opened. Paradise Pawnbrokers, a family-owned business that has been serving the Bronx for over 65 years, opened its second location at 3478 Jerome Ave. Galaxy, a new electronic store located at 3412 Jerome Ave., also recently opened for business.

Welcome to the Norwood News, a bi-weekly community newspaper that primarily serves the northwest Bronx communities of Norwood, Bedford Park, Fordham and University Heights. Through our Breaking Bronx blog, we focus on news and information for those neighborhoods, but aim to cover as much Bronx-related news as possible. Founded in 1988 by Mosholu Preservation Corporation, a not-for-profit affiliate of Montefiore Medical Center, the Norwood News began as a monthly and grew to a bi-weekly in 1994. In September 2003 the paper expanded to cover University Heights and now covers all the neighborhoods of Community District 7. The Norwood News exists to foster communication among citizens and organizations and to be a tool for neighborhood development efforts. The Norwood News runs the Bronx Youth Journalism Heard, a journalism training program for Bronx high school students. As you navigate this website, please let us know if you discover any glitches or if you have any suggestions. We’d love to hear from you. You can send e-mails to norwoodnews@norwoodnews.org or call us anytime (718) 324-4998.

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