Acting as if every second counted, Melinda Figueroa and Carla White frantically flew around Cookie’s Kids Department Store, grabbing clothes with abandon.
As it turns out, they only had a total of 90 seconds.
Two weeks ago, Figueroa and White were chosen from about 10,000 contestants to embark on the minute and a half of manic shopping, during which they could collect up to $500 worth of clothing.
Figueroa, who made the trek from Brooklyn to the Cookie’s on Webster Avenue, said her strategy for maximizing her intake was to “not think about the time and just go for it.”
The event included a live radio broadcast by the Ebony and Ivory Radio Show, on 93.5 FM.
As part of the day’s festivities, the store and the radio show jointly presented the Children’s Aid Society with a $1,000 Cookie’s Kids gift certificate. The Children’s Aid Society is a nonprofit organization that focuses on child development and family support.
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Welcome to the Norwood News, a bi-weekly community newspaper that primarily serves the northwest Bronx communities of Norwood, Bedford Park, Fordham and University Heights. Through our Breaking Bronx blog, we focus on news and information for those neighborhoods, but aim to cover as much Bronx-related news as possible. Founded in 1988 by Mosholu Preservation Corporation, a not-for-profit affiliate of Montefiore Medical Center, the Norwood News began as a monthly and grew to a bi-weekly in 1994. In September 2003 the paper expanded to cover University Heights and now covers all the neighborhoods of Community District 7. The Norwood News exists to foster communication among citizens and organizations and to be a tool for neighborhood development efforts. The Norwood News runs the Bronx Youth Journalism Heard, a journalism training program for Bronx high school students. As you navigate this website, please let us know if you discover any glitches or if you have any suggestions. We’d love to hear from you. You can send e-mails to norwoodnews@norwoodnews.org or call us anytime (718) 324-4998.